Data People Who Actually Get It
We started Data & Donuts because small businesses and non-profits deserve the same quality of data expertise as the Fortune 500 — without the enterprise price tag or the corporate runaround.
Allison Roscoe
Data and Donuts Founder and Owner
Turning Data Chaos Into Clarity
Allison Roscoe founded Data & Donuts after spending years watching well-meaning organizations struggle with the same problem: databases full of duplicate records, broken workflows, and reports nobody trusted. She knew there had to be a better way.
With multiple years of experience, a Salesforce Administrator certification and a background spanning non-profit administration, small and medium business operations, and enterprise CRM consulting, Allison brings a rare combination of technical depth and real-world empathy to every engagement.
Her philosophy is simple: your data should work for you, not the other way around. Every project starts with listening — understanding your team's workflows, your organization's goals, and the specific pain points that are slowing you down.
Certified Professionals
Our certifications aren't wall decorations — they're the foundation of every recommendation we make and every solution we deliver. Only certified Salesforce Professionals will have access to your valuable data.
Salesforce Certified Administrator
The Data & Donuts Difference
We Work With You, Not Around You
Too many consultants swoop in, make changes nobody understands, and disappear. We do the opposite. Every engagement is built around knowledge transfer — we want your team to feel confident managing your data long after our work is done.
Discovery Call
We listen first. No assumptions, no templates — just your specific situation.
Audit & Roadmap
We map exactly what's broken and build a prioritized plan to fix it.
Hands-On Work
We do the heavy lifting — cleanup, builds, and configurations — with you in the loop.
Handoff & Training
We document everything and train your team so you're never dependent on us.
"Allison didn't just fix our data — she taught us how to keep it clean. Six months later, our team is still using everything she set up."
"I finally trust our Salesforce reports. That sounds simple but it changed how we make every business decision."
"The discovery call alone was worth it. She asked questions nobody had ever asked us about our own data."
Ready to Get Your Data in Order?
Book a free discovery call with Allison. No pressure, no pitch — just an honest conversation about your data and what it would take to fix it.